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Tuesday, June 18, 2024

Why NBA’s Phoenix Suns are leaving millions on the table to show games for free

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The NBA’s Phoenix Suns and WNBA’s Phoenix Mercury will broadcast their games for free next season for people who live in Arizona.

The Suns have had a broadcast deal with Bally Sports Arizona since 2003, but that agreement expired. So beginning next season, all games will be available for free over-the-air, as well as available via streaming on a direct-to-consumer app, the teams announced.

“We’re…



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